Insights
Why Human Judgment Drives Technology Innovation
November 12, 2026
Media Production, Broadcast Facilities
Insights from NAB Show New York on Navigating Change and Leading What's Next
Technology is changing what's possible. From AI to advances in live media production, new capabilities are transforming how organizations operate, communicate and create. But meaningful innovation requires knowing when, where and how to put the latest technology to work.
That distinction was central to Leading Without Boundaries, a panel discussion at NAB Show New York moderated by Diversified's Vice President of Hospitality and Lifestyle, Zach Toback. Featuring Sandi Stambaugh, Senior Vice President of Revenue Operations at TD SYNNEX, and Maria Stefanopoulos, Director of Live Production and Operations at ABC News' Good Morning America, the conversation explored navigating change, challenging conventional thinking and the human expertise behind meaningful innovation.
Held in conjunction with the Women Without Boundaries Awards, the discussion reinforced an important message: technology creates possibilities, but people turn them into progress.
Innovation Requires More Than New Technology
For Stefanopoulos, one career-defining moment came while introducing drone technology into live television at Good Morning America. An ambitious broadcast from an Icelandic glacier quickly became a technical challenge, requiring last-minute engineering adjustments to bring the production to air.
The experience demonstrated that innovation takes more than a promising idea. It requires collaboration, technical expertise and the willingness to adapt when things don't go as planned.
Stambaugh connected that experience to a broader challenge facing organizations today: distinguishing meaningful innovation from technology hype.
"Before we insert technology, we have to understand what is the challenge," she explained.
Whether implementing AI, modernizing operations or introducing new production capabilities, successful adoption begins with understanding workflows, identifying opportunities and ensuring technology serves a clear purpose.
Technology Advances. Human Judgment Remains Essential.
As automation and AI reshape daily work, both panelists emphasized the importance of experience, creativity and critical thinking.
Stefanopoulos illustrated that reality through the unpredictable nature of live television: "A plan on paper means nothing when it's 6:58 and the plan doesn't work."
Technology can expand capabilities and improve efficiency, but experienced professionals are still needed to anticipate challenges, make decisions and adapt under pressure.
For Stambaugh, the opportunity lies in using technology to reduce repetitive work while empowering people to focus on higher-value contributions. Rather than replacing human expertise, innovation should make it more impactful.
Leading What's Next
Beyond technology adoption, the conversation explored what it takes to lead through constant change.
Both panelists emphasized continuous learning, trust and creating opportunities for team members to contribute their strengths. Effective leadership isn't about having every answer. It's about bringing together the people and perspectives needed to find better ones.
Toback reinforced that philosophy with a piece of leadership advice that has stayed with him throughout his career: "The smartest person in the room is the room."
It's a fitting reflection of the Women Without Boundaries mission and the broader conversation: progress depends on curiosity, collaboration and the willingness to challenge what's possible.
As technology continues to evolve, the greatest opportunities will come from the people who recognize its potential and know how to make it work.
Technology may redefine what's possible. People make it happen.
About Diversified
Diversified is a global leader in audiovisual and media innovation, recognized for designing and building the world’s most experiential environments. Our Emmy Award-winning team specializes in delivering solutions for the most complex, large-scale and immersive installations. Serving a global clientele that includes major media organizations and retailers, sports and live performance venues, corporate enterprises, and government agencies, Diversified partners with clients to create spaces that bring people together, and keep them coming back.
