Bigger Than Broadcast: The Future is Data-First, Flexible, and Intelligent

January 22, 2024

Media & Entertainment

Discover the paradigm shift as sports broadcasting pivots to embrace a data-first approach

In this insightful op-ed, Jared Timmins explores the seismic shift in sports broadcasting towards a data-first future. The article delves into the transformative power of flexible and intelligent solutions, unveiling the next frontier beyond traditional broadcasting. Key developments include enhanced stadium connectivity, immersive experiences, and the integration of digital technology to foster engagement and revenue beyond game days. Jared also dives into important emerging broadcasting trends around: 

  • The Experience Environment 
  • Audience Participation 
  • Alternate Productions 
  • Generative Machine Intelligence and Data 
  • Infrastructure Innovation 
  • Gamification and AI 
  • Collaborative Modeling 

The future of sports transcends traditional broadcasting, emphasizing a data-first, flexible, and intelligent approach to engage audiences, particularly the younger generation. Stay ahead in the game! Read the full article to uncover the future of sports broadcasting and the game-changing potential of a data-first approach.  

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About Diversified

Diversified is a global leader in audiovisual and media innovation, recognized for designing and building the world’s most experiential environments. Our Emmy Award-winning team specializes in delivering solutions for the most complex, large-scale and immersive installations. Serving a global clientele that includes major media organizations and retailers, sports and live performance venues, corporate enterprises, and government agencies, Diversified partners with clients to create spaces that bring people together, and keep them coming back.

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