Diversified Awarded Samsung’s Artistic Installation of the Year 2021

April 28, 2022

Digital Signage

Company wins for engaging digital displays at TD Bank Flagship Store in Midtown Manhattan.




KENILWORTH, NJ—Diversified, a leading global technology solutions provider, announces it has been awarded Artistic Installation of the Year 2021 by Samsung Electronics America at Samsung’s annual V/X showcase for its engaging digital displays at TD Bank’s new Flagship Store in Midtown Manhattan.

“The Samsung Display Awards program celebrates the significant contributions our partners make to the visual display industry,” said Chris Mertens, Vice President of U.S. Sales Samsung Display Division. “Winners were selected by identifying partners that have the highest growth rate, as well as select integrators who have creatively deployed Samsung Display solutions into several key industries. We’re excited to recognize these deserving companies.”

The financial services market continues to be on the cutting edge in terms of how they are leveraging digital signage to elevate the customer experience. Located on the ground floor of the new One Vanderbilt skyscraper, the first major property developed in Midtown Manhattan in decades, and visible from the streets of NYC, the TD Bank Flagship Store features over 2,700 square feet of immersive digital displays (that’s more than three times the square footage of the average NYC apartment!).

“Diversified proudly partners with financial retailers around the world to design and deliver innovative digital signage solutions that promote their brands and enhance the customer experience,” says Eric Hutto, Diversified CEO. “TD is one of our longest standing clients in this space and we are so proud to have worked with a great partner like Samsung to help them create a true symbol of their commitment to NYC, their customers and the communities they serve.”

Positioned in the city’s premier business district, with unrivaled access to Grand Central Terminal, the One Vanderbilt Flagship Store will provide unmatched convenience and accessibility to TD Bank customers. In addition to the immersive digital screens, a curated TD Art Collection at One Vanderbilt featuring artists from across NYC's five boroughs further exemplifies TD's commitment to local communities. To learn more about the Flagship Store, visit TD’s online unveiling here.

To learn more about Diversified’s digital media offerings, head to Samsung Electronics America can be found on Twitter @SamsungBizUSA.

About Diversified

Diversified is a global leader in audiovisual and media innovation, recognized for designing and building the world’s most experiential environments. Our Emmy Award-winning team specializes in delivering solutions for the most complex, large-scale and immersive installations. Serving a global clientele that includes major media organizations and retailers, sports and live performance venues, corporate enterprises, and government agencies, Diversified partners with clients to create spaces that bring people together, and keep them coming back.

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