How AI–Powered Technologies Are Reinventing Ways of Working
Artificial intelligence (AI) is supercharging advanced audiovisual (AV) technologies and collaboration tools, reinventing how work gets done. Early adopters are not just improving employee productivity. They are harnessing rapidly advancing technology to future-proof the workplace—and engage employees in exciting new ways wherever they work.
Tension Around Returning to the Office
The workplace is in flux. Remote work became the new normal during the height of pandemic. As the world moved on, employers shifted from remote to hybrid models. Fast forward to today, and many employers are issuing return-to-office mandates. Ninety percent that own office space expect to have implemented these mandates by the end of 2024.¹ Employers want employees back in the office because they believe that in-person work is critical for productivity, collaboration and innovation.
Yet employees disagree. They want something very different: the freedom and convenience of working where they want. Many are willing to leave employers that don’t allow remote or hybrid work. A full 64% of US workers say they would quit their job if they had to work in the office full-time.² This situation is more than a battle of wills between employers and employees. Given that 28% of organizations with return-to-office mandates are threatening to fire employees who don’t comply, this divide could complicate today’s talent crisis.³
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The next generation of AV technologies and collaboration tools can bridge this divide between employers and employees. Employers can get the productivity they require, and employees can connect and engage, working smarter, not harder.
Pioneering companies like Microsoft and Crestron are supercharging collaboration hardware and software with AI. As part of its broad AI innovation agenda, Microsoft is integrating generative AI into its Microsoft Surface Hub collaboration device and Microsoft Teams collaboration platform. Microsoft Copilot is a generative AI personal assistant that works across Microsoft 365. Crestron’s advanced portfolio of intelligent video solutions uses automatic dynamic camera switching and voice-activated speaker tracking to make hybrid events equitable and engaging for all participants.
Why is AI a game changer here? Its continuous learning and personalization capabilities elevate collaboration, meeting experiences and personal productivity. It can address workplace challenges while making employees feel more engaged and inspired:
Seeing the Big Picture
to Get the Big Impact
Implementing AI-powered AV technologies and collaboration tools is not the cure-all. There is much more to get right than the technology. The human element is paramount. AI is a copilot, not an autopilot. As such, strategic adoption must be a priority, and organizations should thoughtfully train current employees and new hires. Training should cover why AI is beneficial and offer ways that employees can apply it to their jobs today to make AI immediately useful. Training should also address the “Is AI a friend or foe?” question that is top-of-mind for employees.
Addressing AI security issues is also critical. Organizations need assurance that the AI solutions they adopt will be grounded in ethical, socially responsible AI design. And with the recent Executive Order on Safe, Secure, and Trustworthy Artificial Intelligence—it’s more critical than ever to select AI solutions that protect both systems and employee and customer welfare.
We work with the best partners in the industry like Microsoft and Crestron to deliver our solutions, and these companies are committed to the responsible use of AI. While their solutions exclude some of the risks associated with public AI tools, organizations should still have executive-level accountability for AI policy and governance frameworks.
Realizing maximum impact from AI in the workplace also requires seamless integration. When these technologies reliably communicate with each other, the whole is greater than the sum of the parts. The goal? A unified ecosystem that supports productivity, connection and creativity.
The Future is Coming Fast
Looking ahead at how AI-powered AV technologies and collaboration tools will evolve, we are watching these trends:
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Blaine Brown
Director, Machine Intelligence Innovation
Michael Finnerty
Program Manager, Innovation
This piece is published on the December’s edition of HR.com’s digital magazine, out on 12/22
Sources
1 Resume Builder, “ 90% of Companies Will Return to Office By the End of 2024 , October 13, 2023.
2 Morgan Smith, “ 64% of Workers Would Consider Quitting if Asked to Return to the Office Full Time,” April 28, 2022.
3 Resume Builder, “ 90% of Companies Will Return to Office By the End of 2024 ,” October 13, 2023.
4 Microsoft, “ Four Ways Leaders Can Empower People for How Work Gets Done ,” 2023.
5 Pete Daderko, “ The Next Wave of Copilot in Microsoft Teams ,” July 18, 2023.
6 Korn Ferry, “ Working or Wasting Time ,” November 13, 2019.
7 Microsoft, “ Will AI Fix Work ,” May 9, 2023.
8 Gallup, “ State of the Global Workplace: 2023 Report ,” 2023.
9 Gallup, “ State of the Global Workplace: 2023 Report ,” 2023.
10 Gensler, “ 10 Considerations for Transitioning Back to Work in a Hybrid Model ,” November 16, 2023
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