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6 Steps for Ovation-Worthy, Tech-Driven Auditorium Design

February 24, 2025

Audio Visual

6 Steps to an Ovation-Worthy, Tech-Driven Auditorium Design  

Auditoriums are built for high performance. Whether it’s the stirring notes of a symphony, the commanding cadence of a keynote speaker, or the seamless flow of a church service, the goal remains the same: deliver an experience that resonates.  

To achieve that, the magic must happen long before the lights dim and the first words are spoken—it starts with technology and system design. 

But in exceptional auditorium design, technology is everything. Every seat must be the best seat in the house with sound that envelops you, visuals that captivate you, and the entire sensory experience harmonizes to deliver an unforgettable experience. It’s like conducting an orchestra—every section has a part to play, and when designed and guided perfectly, the result is nothing short of breathtaking. 

So, how does system design create a performance that takes center stage?  

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1. Start with the Final Act & Define the End Goal 

In every great production, you start with the finale. It’s no different for live performance venues and auditorium system design. The first question is simple: What is the space trying to achieve?  

A symphony and a corporate event will require different technical needs, so understanding the purpose and end goal is critical. 3 great questions to ask at the beginning are: 

  • Is it for live audiences? If the people in the room are the main focus, acoustics and visual experience become priority number one. Every seat, from the front row to the balcony, must be enveloped in crystal-clear sound and sharp visuals. 
  • Does it involve broadcasting? If the show goes beyond the room—whether through live streaming or TV broadcast—suddenly cameras, production workflows, and operator stations take a lead role. 
  • Is it flexible? Many auditoriums serve multiple purposes—from church services to concerts, corporate presentations to theater productions. Flexibility needs to be part of the design to ensure the space adapts smoothly without compromise. 

Designing for your final goal and setting clear objectives at the start of a project ensures the space delivers a smooth, compelling experience and helps maximize the project’s cost effectiveness. This is critically important for all spaces, and minimizes complexity even for the most complex projects.  

Skipping this step risks the space becoming reactive with a narrow focus on individual components that may not integrate well and could result in hiccups and a disrupted production and audience experience. 

Modern Auditorium with city views

2. Make Acoustics the Unseen Star of the Show 

Sound is the invisible force that propels any performance. You don’t see it, but you feel it. Sound starts with acoustics—shaping the environment so that every word, note, or sound effect arrives exactly as intended. 

When acoustic treatments, noise control, and speaker systems are meticulously planned, you can ensure that even a whisper is heard perfectly in a packed house. The acoustic design process involves: 

  • Sound System Modeling: Choosing speaker placements that deliver even sound coverage throughout the space. 
  • Acoustic Treatments: Applying sound absorption, diffusion, and isolation to control reflections and reverberation. 
  • Noise Criteria Planning: Keeping background noise in check so that the only thing audiences hear is the performance. 

For live events and hybrid spaces, sound quality is paramount and acoustic design is the backbone of the performance. It ensures every note resonates and every word lands with clarity. 

Wooden Modern Auditorium

3. Enhance the Experiences with Vivid Visual Design 

An unforgettable theater experience ignites all of the senses. As we've already focused on sound, let's turn our attention to the visual experience. Digital screens and LED walls and projection technology bring the environment to life.  

Whether it’s a massive LED wall transforming the backdrop of a typical stage, projectors delivering crisp presentations, or strategically placed screens amplifying the view, the visual design of an auditorium is about making the performance larger than life. 

But how can these elements work together to truly enhance the visual experience? Here are some approaches to consider: 

  • Projection vs. LED Walls: Both have their place. LED walls offer vivid, high-contrast visuals, while projectors excel in flexibility for presentations or temporary setups. 
  • Image Magnification (IMAG): For larger auditoriums, screens project close-ups of the performance so everyone feels like they’re in the front row. 
  • Repeat Monitors: In bigger spaces, secondary screens ensure no one misses a moment, no matter their seat. 
  • Lobby Displays & Digital Signage: The experience starts before audience members even take their seats. Dynamic signage and kiosks guide patrons, share information, and build anticipation. Even in the green room and dress rooms backstage where speakers and performers are preparing, displays can enhance their experience and give them an audience view of the stage. 

Strong visuals elevate storytelling. When designed effectively, they provide new creative channels to connect with the audience, expand the message, and invoke stronger emotions for unparalleled moments and memories. 

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4. Seamlessly Blend Technology within Architectural Design 

More and more, people talk about technology integrating so well into a space that it feels like it disappears into the space. Achieving this harmony in auditorium design is possible through strong partnerships between system designers and architects. Together, they can ensure clean lines, hidden components, and seamless integration that results in optimal functionality while immersing the audience in the performance. 

To bring this vision to life, consider these key design principles that harmonize technology and architecture: 

  • Recessed Equipment: Cameras, speakers, and lights often need to be installed within walls, ceilings, or stage elements to maintain an uncluttered aesthetic. This approach preserves the visual integrity of the space without sacrificing capability. 
  • Accessible Maintenance: Concealing equipment is effective for design, but it should also allow easy access for repairs or upgrades. For example, recessed speakers or cameras should be mounted with serviceability in mind to accommodate future technological advancements. 
  • Balancing Trade-Offs: While hiding equipment enhances aesthetics, it may limit functionality—such as restricting a camera’s field of view or a speaker’s adjustability. Effective auditorium design requires finding the middle ground where technology and architecture coexist without compromising performance. 

For all auditoriums large and small, single use or multi-purpose, balancing form and function across technology and architecture ensures the space delivers a modern experience where technology is the invisible yet powerful partner in delivering unforgettable experiences. 

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5. Position Operators for Peak Performance 

Behind every great performance is a team of experts running the show. The front-of-house (FOH) control position is mission control for the audience experience including sound, lights, and visuals.  

They need a well-designed control space to ensure efficiency and accessibility. Here’s what to consider for an optimized FOH design: 

  • Tech Preferences: Operators often have preferences on the technology they want for shows, including microphones, audio mixers, lighting consoles, and other gear. Designing for their needs ensures smooth operations. 
  • Sightlines: FOH teams need clear visibility of the stage to manage live adjustments. 
  • Accessibility: Positioning the control hub ensures operators can respond to challenges in real time. 

A poorly planned FOH disrupts performances. Get it right, and the stage is already set for a smooth experience. 

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6. Flexibility by Design for Today & Tomorrow 

Auditoriums rarely serve a single purpose forever. Today it’s a keynote address; tomorrow it’s a concert hall. System design must strike a balance between current needs and future possibilities. At the beginning of every project, designers and project teams should consider: 

  • Growth Potential: How much does the space need to adapt today, and what kinds of experiences are planned for the future? Whether you're in the midst of a major redesign or planning incremental upgrades, adding capabilities like cameras, lighting rigs, or broadcasting tools should align with a flexible design strategy that minimizes the need for future overhauls. 
  • Compromise: Flexibility comes at a cost. Not every venue needs to prepare for every possibility and overdoing guarantees unnecessary spending. Good strategic design with a knowledgeable design partner helps you build for your most important needs, and builds in smart contingencies without overspending. 

A performance space designed with flexible and adaptable technology ensures it stays relevant as needs evolve. It won’t last forever, but an intelligent build does buy you more time without sacrificing the experience. 

 

 

Bring It All Together & Take a Bow 

Auditorium system design is about orchestrating an experience. It’s about taking sound, visuals, architecture, and production technology and making them perform together—flawlessly. From seating arrangements and acoustic quality to light control and viewing angles, every element contributes to the final masterpiece. 

When the curtains close and audiences rise to their feet, you know you’ve created more than a performance space. You’ve created a space where every person hears, sees, and feels something unforgettable. Because great auditorium design is all about turning rooms into experiences that last. 

TJ Kortlever

TJ Kortlever

TJ has been with Diversified since June 2008 and brings over 25 years of expertise in AV, media, and entertainment systems design. As a seasoned systems designer and engineer, he has led projects ranging from small conference rooms to large-scale broadcast facilities with a focus on cloud workflows. His skills span broadcast, corporate, digital signage, theaters, postproduction, event spaces, and more. Currently serving as the Director of Engineering for the Media West team, TJ fosters cross-regional collaboration. Holding certifications like AWS Certified Architect, Crestron Programmer, and Dante Level 3, he delivers design, consulting, programming, and training to clients globally.

About Diversified

Diversified is a global leader in audiovisual and media innovation, recognized for designing and building the world’s most experiential environments. Our Emmy Award-winning team specializes in delivering solutions for the most complex, large-scale and immersive installations. Serving a global clientele that includes major media organizations and retailers, sports and live performance venues, corporate enterprises, and government agencies, Diversified partners with clients to create spaces that bring people together, and keep them coming back.

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